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Three ‘City Economic Development Strategies’
· In 2023 the Council endorsed citywide strategies to reach its
ambition of a regenerative economy and lead destination management across the
City and Te Pātaka o Rākaihautū Banks Peninsula.
Developed in parallel, was a Christchurch City (including district) narrative
and place brand strategy to underpin implementation of these strategies.
· The Christchurch Economic Ambition provides a
‘compass’ for the city’s economy. It is a long-term vision
to move towards a more regenerative economy, recognising that a future that
is good for people and the planet, is also good for business. Ten-year
priorities to support this shift are to: grow connections and collaborations;
build knowledge and skills; invest in productivity, resilience, and
innovation; and invest in systems for a regenerative economy.
· The Destination Management Plans (DMPs) for Ōtautahi
Christchurch Waitaha Canterbury and Te Pātaka o
Rākaihautū. Banks Peninsula aim to encourage regenerative
tourism across New Zealand while reflecting the aspirations of local communities.
· The Ōtautahi Christchurch Identity and Place Brand depicts
what makes the city special and why it is a great place to play, live, work,
study and invest, creating a distinct and positive image the city that
resonates with target markets nationally and internationally.
· CNZ reports quarterly to the Council on all its activities and
services that contribute to the Council’s LTP Levels of Service and
organisation’s KPIs – this Information Session focuses in
particular on updating Council on progress on its key strategies driving
economic development. Bullet points (no more than 8).
Draft
Statement of Intent
· A full review of the draft SOI has yet to be undertaken by
staff. However, there are several observations that can be made at this
stage:
(i) Climate
change – there needs to be strengthened discussion about CNZ’s
strategic objectives for reducing carbon emissions, including specifying
annual reduction targets;
(ii) Business
planning is still underway at CNZ and therefore targets for CNZ’s
contribution to key economic performance indicators have yet to be
established.
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